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The Story Behind Bulk Wine You’re Proud to Sell

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We know the rap bulk wine often gets: too many suppliers treat it as an  afterthought. Your customers deserve better.

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From Growers with a
Family Label to Full Service Winery

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We started on the vineyard side-farming family blocks in Marlborough and trucking fruit to local contract facilities. Thirteen harvests later, that grower grit has grown into the first modern winery in Marlborough’s Upper Wairau Valley.

Along the way we launched a small family label ‘Hillersden’. We learned from our many partners how building a strong wine portfolio was about more than just having the right wines-it’s about  cultivating relationships and creating value for your clients by bringing them wines that sell. Also learning just how quickly things can erode that hard-won trust.

When the pandemic hit, we faced the reality that running a consumer brand and a production facility stretched resources too thin. We retired the label, kept the Hillersden name, and focused our resources on supporting our large-volume clients.

Today, That Journey 
Informs How We Help Our Clients Win

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A Producer’s Mindset

Because we've managed our own label, we understand how every lot reflects on your reputation.
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Relationship First

The distributors and retailers we once sold to are your buyers today-we know what they expect.
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Singular Focus

With no label of our own, all our resources-vineyards, tanks, and talent - are dedicated to helping you succeed with yours.
We’ve worked both sides of the business, and that’s why we know we can help you succeed  with yours.
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Making Wine Is Hard Work. Earning Recognition for It Means a Lot.

We’re proud of the awards and reviews we received during our chapter building the Hillersden brand-not as bragging rights, but as a reflection of the care and commitment we’ve put into  every vintage over the past decade. Today, that same dedication goes into the wines we craft for  our clients.

✦ Moments We’re Proud Of

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Editor’s Choice
by Wine Enthusiast Magazine
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2x New Zealand Winery of the year
by the New York International Wine Competition
And 40+ medals awarded for our Sauvignon Blanc and aromatics between 2014–2020, including:
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Gold Medal - 91 pts, Critics Challenge Intl. Wine Competition
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Gold Medal - 94 pts, New World Intl. Wine Competition
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Gold Medal - 95 pts, Winemaker Challenge Intl. Wine Competition
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Real People.
Real Pride in the Work.

Hillersden started as a family project, but today it’s a team of experienced people who take real  pride in getting every detail right. People who know their vineyards, know Marlborough  Sauvignon Blanc, and stand behind the wines they make. We know what it’s like to take pride in  a label—and we’ll treat your wine as if it had our own name on it.  When you reach out, you’re talking directly to the people making your wine. We work with you  because we love this work, and because it means something to get it right.

As an engineer-turned-grape grower, Bruce Forlong (Hillersden’s founder) doesn’t fit the  traditional mould—and that’s exactly what drives him to rethink systems and apply technology in  ways that benefit both the environment and the bottom line.

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Sophie Preece, Editor, New Zealand Winegrowers Magazine

Find Us in the
Upper Wairau Valley

Our winery is located in Marlborough’s Upper Wairau Valley-surrounded by the vineyards we  farm and the landscape that shapes the wines we make.

Hillersden Winery Ltd.

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3579 SH 63 Blenheim, 7271
Marlborough New Zealand

Learn More About Our Winemaking Services
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